Five Thoughts For Thursday – the one about promotion

5Thoughts on Thursday Logo

Five things that occurred to me as waded through the internet this week.

 

  1. It’s OK to blow your own trumpet. Why would you want to blow someone else’s anyway’?  It’s probably not that hygienic. Remember though not everyone is a trumpet person, some are violin people others are piccolo people. Make sure your message is suited to your audience.
  2. Big yourself up by all means but visiting a couple of places does not a tour make. “By popular demand” does imply a demand beyond you, your friends and your dog.
  3. You are most certainly a unique person but it’s unlikely that your business or your offering is. Don’t claim to be the only one and only, leave that to Chesney Hawkes.
  4. Don’t make a claim to be a leading something or other unless you can back it up with hard evidence. Make sure you are the leading expert in your own house before claiming it for your street, town or world.
  5. Don’t promise what you have no idea how to deliver.  Stretch yourself by all means. Remember, what you don’t know you can learn.  What you can’t do someone else can and collaboration is a strength not a weakness.

Happy Thursday!

#FTFT

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